Be Smart About Art: What do creative professionals need to know about finance? Tonight 8pm


Be Smart About Art runs a series of free online sessions called Second-Wednesday Webinars. They cover essential knowledge for professionals working in the arts sector and are given by specially chosen experts. Tonight’s webinar will be given by our very own Sarah Thelwall and will address the question What do creative professionals need to know Read the full article…

Rewired State – Hack the Government at Leeds Data Mill 8 March


Over the weekend MyCake’s data gurus Sarah Thelwall and David Thelwall will be involved in a National Hack Camp event at Leeds City Museum that sees attendees at the event set a series of Open Data challenges focused on building prototype uses for both private and public data. Billed as National Hack the Government 2014, Read the full article…

Retailing – a greater focus on SME’s?


In the last couple of weeks we’ve taken to our rubber duck, floated across the moat that currently surrounds MyCake Towers and headed out to explore some of the new retail opportunities that you, our MyCake community, have been using to reach new markets. This article looks at two in particular – the Princes Trust Read the full article…

Daring to Dream in Margate


MyCake founder Sarah Thelwall spent time in East Kent last month delivering a short masterclass on benchmarking arts organisations and then a marketing session for School for Creative Startups. There was time in the schedule to do some more exploring of the Creative and Cultural Industries in East Kent following on from Sarah’s earlier post Read the full article…

CreativeXPO – two day event exploring creative careers


CreativeXPO – FREE advice for all creative types 27th / 28th January 2014 @Rich Mix (35 – 47 Bethnal Green Road, Shoreditch, London, E1 6LA) In need of direction, inspiration, and a kick-start this New Year?  Looking to start or further a creative business but need advice? A budding artist? Or perhaps you want a Read the full article…

Commissioning opportunity for South East based artists: HOUSE 2014

Brighton and Hove’s annual visual arts event HOUSE 2014 are inviting applications for this year’s artist commissions. Hurry though there is one week left to apply, the deadline is Friday 17 January 2014. HOUSE 2014 have launched a commissioning opportunity in partnership with Lighthouse, Brighton Festival, Photoworks, The Regency Town House and University of Brighton. Read the full article…

Culture Benchmark Workshop: setting the baseline against which to compare progress of your Catalyst activities

The purpose of this half day workshop is to respond to the various enquiries that we have received about whether and how the data in the Culture Benchmark can be used to benchmark your current income generating activities against your peers. As you are probably aware the Culture Benchmark provides a mix of free and paid services to arts organisations to help them to use financial data to adapt their business model in response to the changes in arts funding. Benchmarking is something that works both at an individual organisational level and with clusters of organisations who have something in common.

In this afternoon event we will help you:

  • Structure your thinking about how you are leveraging both your tangible and intangible assets into new income streams
  • Work out what comparison groups would be most useful to you … by turnover range, geography, and by sector and types of activity
  • Understand how the data held in the Culture Benchmark can be used to set a baseline against which to compare your income development progress … not just as an organisation comparing progress against your own history but also by comparison to your peers and thus the ‘average’ and ‘best in class'
  • Work out what ‘best in class’ looks like for your type of organisation and mix of activities
  • Use benchmark data to set targets internally and communicate your successes to your stakeholders

The plan is that by the end of the session you will have:

  • Clarity on what comparisons are most useful to your organisation
  • Clarity on who to class as your peers within the context of this income development work
  • Thoughts on clusters of peers you might like to convene on an occasional basis to share experiences with
  • Understanding of how the Culture Benchmark could be used in your organisation (along with clarity on what’s available free vs. what is included in a subscription)

Event details: SOLD OUT**
Time: 2-5pm
Date: Wednesday 19 February 2014
Location: The Showroom, 63 Penfold St, London NW8

All recipients of ACE Catalyst funding are eligible to attend this free workshop but places are limited and will be allocated on a first come, first served basis. To attend please book here on our eventbrite page

**please email to register your interest for a future seminar.

What is benchmarking anyway?
If the concept of benchmarking is new to you and you are wondering what it is and how it works you might find these free resources useful:


We are hosting a free half day workshop at the Showroom in London from 2-5pm on Wednesday February 19th for any (or all!) ACE Catalyst funded organisations to learn how to use benchmarking data to set a baseline against which to compare the progress of their Catalyst activities. Places are limited so please book here Read the full article…

New Designers announce One Year On 2013 Curator

New Designers, the UK’s graduate and emerging design exhibition, returns to Islington’s Business Design Centre next Summer and once again features the One Year On curated exhibition presenting young, entrepreneurial designers in their first year of business. One Year On was curated for a number of years by Jethro Macey but for 2013 there will Read the full article…

HMRC webinars for Small Business Saturday 7th Dec

In recognition of Small Business Saturday, HM Revenue & Customs says it will dedicate December 7th to individuals who have started their own enterprise, or who are about to, by offering live one-hour webinars on ‘need to know’ issues. Starting on the day at 10am, session one – Self-employment and HMRC – will focus on Read the full article…